On Its 11th Anniversary, OctaFX Announces Visual Rebranding | Taiwan News
11 years of brokerage services marks a milestone for OctaFX. For the first time, the broker decided to do a visual rebranding.
KUALA LUMPUR, MALAYSIA – Media outreach – July 25, 2022 – In over a decade, OctaFX has managed to achieve many accomplishments. Today, clients from over 150 countries have opened over 12 million trading accounts with the broker. To get even closer to its customers, OctaFX decided to adopt a new look: with refined colors, space-inspired elements and a new logo.
The main concept behind the rebrand reflects the broker’s mission: OctaFX exists to ensure that everyone can achieve their investment goals.
“We see goals as stars in the vast universe of finance. Each represents a unique combination of a particular person’s needs and wants. The journey to the investment goal is not always easy – there are many obstacles on the way. To overcome them, traders need an optimal set of analytical and financial instruments, as well as a reliable partner. We’re here to provide them with everything they need to make effective business decisions and achieve their investment goals. All elements of our new design system convey this message in a simple yet illustrative way,” commented the OctaFX press office.
The two orbits forming OctaFX’s new logo reflect the all-encompassing support it provides to traders on their journey towards their goals. Orbits intersect to create the word ‘fx’ which highlights an important part of the company name.
The elements making up the new visual identity are all built around centered strengths and objects, such as orbits and radii, reflecting the broker’s continued focus on its clients’ investment objectives.
The color palette of deep blues and intense oranges gives dynamism to the brand’s new design, emphasizing confidence, dynamism and the will to change.
The financial world is changing rapidly. New challenges emerge every day, and OctaFX is poised to evolve and transform in response, all to meet and exceed client expectations. The new branding was created to express this.
The issuer is solely responsible for the content of this announcement.
OctaFX is a global broker providing online trading services worldwide since 2011. It offers everything one needs to achieve their investment goals, offering top notch conditions already used by clients from over 150 countries worldwide.
The company is involved in a comprehensive network of charitable and humanitarian initiatives, including improving educational infrastructure, short-notice relief projects, support for local communities and small and medium-sized businesses.
Besides, OctaFX has also won more than 45 awards since its founding, including the 2021 “Best Forex Broker Asia” award from Global Banking & Finance Review and the 2021 “Best ECN Broker” award from World Finance.